Attract new customers and deepen existing relationships by creating personalized, holistic customer experiences across all communication channels.
Create positive customer experiences through personalization
Create a buzz with your customers!
Create personalized content using AI-driven recommendations to communicate and interact with your customers across all areas of your business.
Microsoft Dynamics 365 Marketing
Holistic customer experiences
Consistent customer experiences
Cross-departmental collaboration and interaction
Consistent content across multiple channels
Personalized customer targeting at the point of interaction
Personalized messages with automated content creation
Efficient email creation with AI-driven email editor
Increased customer engagement through use of AI-generated content
Intensified customer relationships
Personalized contact histories for customer interactions
Interlocking contact histories, with the help of real-time interactions
Interaction with customers, with the help of AI-driven recommendations
Microsoft Dynamics 365 Marketing
Application areas and functions
The aggregation of contact histories, based on real-time cross-channel interactions, such as: Email, web forms, and text messaging (SMS), and driving customer activity by sending reminders and resending messages.
AI-powered, personalized messages that automatically include the right content for each customer, and the use of AI-generated content such as: Images, dynamic content or offers.
Efficient collaboration and improved interactions, by leveraging integrated Microsoft Teams chat, across the customer contact journey. Or, easily manage content for email and workflows across brands by creating brand profiles and defining access at global and local levels to support brand, regional, and product line strategies.
Some highlights at a glance
Address the right target group:
Create with the segment generator, areas for contacts and potential customers, no matter how complex the targeting criteria.
Attract loyal customers:
Create customized contact histories based on customer demographics and behavior patterns, bringing together experience and insights from marketing, commerce, sales, and service.
Personalized customer touchpoints:
Interact with your customers, using AI-powered tools such as the email editor, and generate AI-powered personalized content to build customer loyalty.
Collaborate across the contact journey:
Enable marketing, sales, service, or other customer-facing teams to drive impactful interactions. Search, filter, and view all marketing activity in real time on a unified timescale.
Nurture customer relationships:
Send regular newsletters, transactional emails, and on-time customized notifications. Score individual leads, or run customer-focused marketing campaigns to best target your sales activities.
Make the most of events:
Simplify event and webinar planning. Engage attendees before, during, and after the event to drive interest and demand, and present world-class webinars with Microsoft Teams.
Put your customers first:
Deliver engaging, personalized customer experiences, across digital channels and marketing, sales, and service interactions. Engage with your customers when they want, through their preferred communication channels, using AI-driven recommendations.
You want to know more about Dynamics 365 Marketing?
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We will be happy to inform you about all the functionalities and possible uses of Microsoft Dynamics 365 Marketing!